Sarawak recorded 22.7 million domestic visitors in 2025, up from 19.6 million in 2024, Tourism Malaysia's domestic and events division senior director Mohd Roslan Abdullah said at a Kuching travel carnival on October 31. The Borneo Post reported the increase as 15.8%. The figures concern domestic visitors in 2025, not international arrivals or a count for 2026. Nationwide domestic visitor numbers for the first half of 2026 were separately put at 151.6 million, compared with 143.5 million a year earlier. For Sarawak businesses, the figures provide context for demand across food, transport and accommodation, but they do not show how spending was distributed among individual districts. The statistics were presented at the carnival in Plaza Merdeka; its Kuching edition ends on November 1.